Parents & Kids Magazine has been working statewide to assist Mississippi students to attain college admission since 2005. Our publications are designed by educators, focus-group-tested, and evaluated annually for their effectiveness. We know we publish quality tools and are proud to provide them to every middle and high school in Mississippi--at no charge to the recipients. Three of the publications contained in this packet have won national recognition for their quality information and design.
In 2009 we launched our middle school publications with the idea of advising students and their parents about the importance of remaining on track academically--especially in the areas of math and English.
At the same time we offer you the opportunity to support this college access program, we also deliver to you an excellent medium to build student affinity in the middle school years. Your name and image before the parents and students helps you connect in a supportive way to an audience that will benefit from eventual enrollment in an institution of higher learning.
YOUR MISSISSIPPI MARKETING CAMPAIGN OPTIONS
The Parents & Kids College Planner makes reaching every high school in Mississippi possible. You will have your institution's full page, full color ad included in 60,000 copies of the Parents & Kids College Planner. Thus, your information will be in distributed to every private and public high school in the state--356 of them. In addition, your ad will be cradled in the midst of quality editorial... not a separate flyer or tri-fold easily thrown away.
The College Knowledge FlipbookIn 2009 we launched our middle school publications, with the idea of advising students and their parents about the importance of remaining on track academically--especially in the areas of math and English. This magazine, with a flip side of content for parents, is provided to every middle school in Mississippi.
Master Plan Workbook (8th Grade & High School)Our Master Plan Workbooks are available in two versions--one specifically for 8th grade students, the other for high school freshmen. Both offer interactive material designed to get students focused on college early and effectively. We provide these to every middle school and high school, respectively, in the state, free of charge to recipients.
Metro Jackson College Fair 2013The next Metro Jackson College Fair, scheduled for February 21st, 2013, will offer Mississippi students a one-stop opportunity to make big college decisions. Promoted to high school juniors across the state, this spring event is open to every high school in Mississippi. Furthermore, transportation costs are underwritten by Parents & Kids--so this is your chance to introduce yourself to students from across the state.
Pre-Event Program - Metro Jackson College FairThe Metro Jackson College Fair "pre-event program" is sent to registered high schools prior to the fair, with listings of colleges attending the fair and helpful information to prepare students to make the most of the fair. Each student receives one. Additionally, packets of copies are sent to every high school in the state to remind counselors about the event--leading to additional registrations and also to greater parent-student attendance for schools who do not choose to attend as a group.
Event Program - Metro Jackson College FairThe event program is made available to everyone in attendance. Any extra copies after the event are sent to high school counselors to use as an additional resource for students.
Print Publications *
| College Planner (60,000 Copies) | ||
| Size | Early Bird Pricing | After June 1, 2012 |
| Half Page - Color | $2050 | $2300 |
| Full Page - Color | $2350 | $2600 |
| Back Cover | $3340 | $3590 |
| Inside Cover | $2840 | $3090 |
| The College Knowledge Flipbook (40,000 Copies) | ||
| Size | 2012 Issue | 2013 Issue |
| Half Page - Color | $1350 | $1500 |
| Full Page - Color | $1600 | $1750 |
| Back Cover | $2000 | $2150 |
| Inside Cover | $1800 | $1950 |
| Master Plan Workbook - 8th Grade (40,000 Copies) | ||
| Size | 2012 Issue | 2013 Issue |
| Half Page - Color | $1350 | $1500 |
| Full Page - Color | $1600 | $1750 |
| Back Cover | $2000 | $2150 |
| Inside Cover | $1800 | $1950 |
| Master Plan Workbook - High School (50,000 Copies) | ||
| Size | 2012 Issue | 2013 Issue |
| Half Page - Color | $1700 | $1900 |
| Full Page - Color | $1950 | $2150 |
| Back Cover | $2400 | $2600 |
| Inside Cover | $2250 | $2450 |
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Metro Jackson College Fair 2013 Pre-event and Event Programs (Package of TWO) (15,000 copies) |
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| Size | Early Bird Pricing | After December 1, 2012 |
| Half Page - Color | $600 | $650 |
| Full Page - Color | $850 | $900 |
| Back Cover | $1050 | $1100 |
| Inside Cover | $975 | $1025 |
College Fair
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Metro Jackson College Fair 2013 - Booth 2012 ATTENDEE PRICING ONLY (all others add $100) |
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| Early Bird Pricing | After December 1, 2012 | |
| Single | $250 | $300 |
| Double | $450 | $550 |
| Listing only in Program | $100 | $125 |